Higashikawa (東川町, Higashikawa-chō) is a town located in Kamikawa Subprefecture, Hokkaido, Japan. As of September 2016, the town has an estimated population of 8,092, and a density of 33 persons per km2. The total area is 247.06 km2. Higashikawa declared itself a photo town (写真の町, shashin no machi) in the 1980s and has done much to sponsor photography since, notably the annually awarded Higashikawa Prizes.