High Roller is a 550-foot tall (167.6 m), 520-foot (158.5 m) diameter giant Ferris wheel on the Las Vegas Strip in Paradise, Nevada, United States. Owned and operated by Caesars Entertainment, it opened to the public on March 31, 2014 and is currently the world's second tallest Ferris wheel surpassed only by Ain Dubai. It is 9 ft (2.7 m) taller than the 541-foot (165 m) Singapore Flyer, which had held the record since 2008.